Strong brands reduce customers’ perceived monetary, social and safety risks in buying goods/services. We prefer to do it and let people talk about it. Our brand management includes developing a promise, making that promise and maintaining it. When we talk of branding, our aim as Ki NGELEY to your organization is to convey brand message vividly, create customer loyalty, persuade the buyer for the product, and establish an emotional connectivity with the customers.
There is an African proverb that says …“He who is chasing an elephant should never stop on the way to throwstones at birds .” Ki NGELEY throws stones at the birds while still chasing the elephant.
We deliver messages, generate media coverage and create experiences and engage audiences. Through events,the news media, social channels, bloggers that build awareness and celebrity endorsement, we develop effective and creative ways to reach and engage with your consumers. When the described birds are out of our way we have the elephant on the trap and struggle to keep it there. Because there is never an end in branding. Just like we rarely finished our pencils in pre school.